Matt Keegan is a Brooklyn-based artist whose work addresses the complexities of language and cognition, and is often informed by personal narratives that illuminate larger socio-political histories.
Part of a collage-based group of works, Circulatory (Head to toe), 2019 is made from pre-existing mass-produced material – advertising coupons and leaflets dropped in front of the artist’s studio. Commercial images serve as tools for learning, archival material, and stand-ins for purported everyday needs. Tied to the subject of image-based communication—foundational to our present-day condition—Keegan examines ways in which meaning is produced through his selected photographs. Incorporating the language of advertising as his main point of reference, Keegan re-enacts and reanimates his sources by shifting them away from their initial context, frequently resulting in humor and satire. While language and cognition have been crucial to the work of Matt Keegan, subject formation has occupied an equally important role in his practice. The work highlights the limitless scale of the contemporary image archive, but also, the way subjects are shaped by this material.