Pedro Cera

Privacy Policy & Terms of Use

1. Privacy Policy

Pedro Cera is committed to protecting and respecting the privacy of our clients and customers. This policy sets out the basis on which any personal data we collect from you or you provide to us will be processed, shared or transmitted by us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it. This Privacy Policy was last updated on 12th March 2020.

The responsible for the processing of personal data in this site is Pedro Cera-Sociedade Unipessoal Lda., (“Pedro Cera” ou “Responsável pelo tratamento”), with registered offices at Rua do Patrocínio 67-E, Lisbon, 1350-229. You may contact Pedro Cera through its offices address or by electronic mail to

What type of information and data do we collect about you?

We may collect and process the following data about you: You may provide us with personal information about yourself by corresponding with us in person (at events, exhibitions or art fairs), by phone, e-mail or otherwise. We may collect your personal data to inform you of the various services we offer. The information you give us may include your name, address, e-mail address, phone number, occupation, demographic information (such as preferences or interests) and only if required, your payment details and financial data i.e. your bank name, account number and sort code.

How we collect personal data

We collect your information when you decide to interact with us. We collect information in a number of ways which are listed below:

• Information you give to us when you come into the gallery or visiting us at a fair.
• Collecting information you give to us when you purchase any artwork or visit us at an art fair.
• Ask us to sign up to our mailing list.
• Correspondence and social media interaction we have with you.
• From time to time, we may also get data about you from third parties – please see the ‘How we may use your information’ section for more details. This could include other artistic venues where you have seen our work.

We also look at how our audiences use our websites, so that we can offer the best possible experience whether you’re finding out about opening times or just trying to find out more about our latest exhibitions 

How do we use your information? 

We use information held about you in the following ways:

• To carry out our obligations to provide you with the information and services you request from us.
• To provide you with information about other artists, exhibitions and services we offer similar to those you have already purchased or enquired about.
• To notify you about changes to our service.
• To provide marketing information to you and for the purposes of customer support and billing.
• For security and identification purposes.
• For internal record keeping.

When we may disclose your information to others

We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

• We may share your information with selected third parties including business partners, suppliers (shippers and framers) and sub-contractors for the performance of any service contract we enter with you.
• We may disclose your personal information to third parties if we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply our website’s terms of use; or to protect our rights, property, or safety or that of our customers or others.
• We will hold your personal data on our systems for as long as it is in the gallery's legitimate interest to do so as well as review all personal data and our retention periods regularly to establish whether we are still entitled to process it.
• If we decide that we are not entitled to do so, we will stop processing your personal data, however we may retain your personal data in an archived form.

Transferring information outside the UK & Europe

Your personal information may be transferred to, and stored at, a destination outside the European Economic Area ("EEA") and may also be processed by staff operating outside the EEA who work for us, or for one of our service providers. 

When we, or our permitted third parties, transfer your information outside the European Economic Area, we or they will impose obligations on the recipients of that data to protect your information to the standard required in the European Economic Area or otherwise require the recipient to subscribe to international frameworks intended to enable secure data sharing. In the case of transfers by us, we may also transfer your information where:

• The transfer is to a country deemed to provide adequate protection of your information by the European Commission; or
• Where you have consented to the transfer.

18 or Under

If you are aged 18 or under‚ please ask your parent or guardian's permission before providing us with any personal information. 

Receiving CVs 

In case of sending us your curriculum vitae, under the Protection Law Personal Data, we inform you that your personal data will be incorporated to our files, in order to have your resume to carry out recruitment processes if your professional profile conforms to our needs. As long as you do not expressly cancel your data of our files, we understand that you are still interested in being part of them for possible future selection processes. With the purpose of keeping our personal data files updated, please notify us of any changes or modifications that occur in them. 

Your rights

• You may request details of personal information which we hold about you under the General Data Protection Regulation 26th May 2018 by emailing
• If you believe that any information we are holding on you is incorrect or incomplete, please email as soon as possible and we will promptly update any information found to be incorrect.

Links to other websites

Our website may contain links to other websites. If you follow a link and leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Cookies on our website 

A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added, and the cookie helps analyse web traffic or lets you know when you visit a particular site.
We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.
Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. 

A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

Changes to this policy

Any changes we make to our policy in the future will be posted on this page and, where appropriate, notified to you by e-mail. Please check back frequently to see any updates or changes to our policy. 

Please contact with any questions or comments relating to this policy or our website.

2. Terms of Use

The exploration of the website located at the domain (hereinafter the Website), and any of the pages that can be accessed through it, necessarily implies that the user has read, understands and accepts the ´Terms of use´ of this website. If he disagrees with the terms and conditions outlined in these legal texts, the user should refrain from using this Website. In compliance with the Article 9 of Law 34/2002 of 11 July, from services of the information society (hereinafter LSSICE) Pedro Cera has communicated the name under which its domain has been registered.

Pedro Cera website is purely informative. The works and other formal expressions contained in the website, such as reports, opinions, warnings or clarifications, they are offered by Pedro Cera for guidance and commercial purposes, without in any case, and except that is so specified, can be considered as opinions on specific problems that they can be proposed to Pedro Cera.

The user agrees to make correct use of the content that Pedro Cera offers through its website and not to use them to incur activities that are unlawful, illegal or contrary to good faith and public order; spread content or propaganda of a racist, xenophobic, pornographic-illegal nature, in support of terrorism or attempt against human rights; cause damage to physical and logical systems from Pedro Cera, its suppliers or third parties, introduce or spread computer viruses or any other physical or logical systems that are liable to cause the aforementioned damages; try to access and in where appropriate, use the email accounts of other users and modify or manipulate your messages.

Pedro Cera reserves the right to make, without prior notice, the modifications that consider appropriate on the website, being able to change, delete or add both the content and services provided through it, and the way in which they are presented or located on the website.

Intellectual and industrial property

In this website, Pedro Cera offers Users free information on the products and services provided by the Company. All names, images, texts, photographs, logos graphics and any other content in this website are owned by Pedro Cera or, if appropriate, Pedro Cera is licensed to use them, enjoying the protection provided by the regulations on intellectual property. In no way the access to the Website implies that the same rights are given to Users.

Website users may make private use of the Website and its contents. In no case they can make commercial use of the same or alter it in any way, reproduce it beyond private use, distribute or communicate it publicly. Likewise, it is strictly forbidden to use the contents of the website for any purpose or in any manner other than that allowed by Pedro Cera in this ´Terms of use´. The contents, text, photographs, designs, images and, in general, any intellectual creation existing on this website, as well as the Website itself as a complete artistic media, have been properly registered and therefore are protected by copyright legislation for intellectual property. 

The users of this website are committed to respect the above mentioned rights and avoid any action that would harm them. Any unauthorised copy or use of the design or contents of the website differing from those expressly permitted by Pedro Cera, in its capacity of holder of intellectual property rights, will affect its rights and, consequently, legitimize any action, both civil and legal, from Pedro Cera in order protect its legitimate rights to intellectual property.

Web Site Access 

The access to this Website is free. 

Personal data 

The User who freely and voluntarily gives his/her personal data to Pedro Cera through the procedures established in this Web Site, expressly authorises Pedro Cera to process it as described in the ´Privacy policy´ of this Website, always respecting the law concerning personal data and the services to the society of information. Any user mays at any time exercise the rights to access, rectify and delete his/her personal data conceded by the applicable regulations through the procedure established for that purpose in the ´Privacy policy´.
To exercise the aforementioned rights and for any clarifications, you may contact us by sending an email to, by phone at +351 218 162 032, or by conventional mail to Pedro Cera, Rua do Patrocionio, 67 E, 1350-229, Lisbon (Portugal). 


Pedro Cera does not guarantee the complete update, accuracy and / or availability of the contents of its website at any time, while making every effort to do so. Although Pedro Cera wants to offer its users a continuous service through the Website, it could be interrupted by various circumstances.